top of page

About WMA

The Wisconsin Masonry Alliance (WMA), the oldest masonry association in the United States, is dedicated to promoting masonry construction in Wisconsin. WMA seeks to maintain a legislative, professional and community awareness that will in return reward our members, our industry and our nation.

WMA serves its members in many ways:

  • Continuing Education

  • Legislative Involvement

  • Technical Support

  • Product and Marketing Promotion Ideas

  • ... and much more!

WMA is not only an association, it is a valuable partnership!

Your Benefits

  • Website Directory: Receive mention in WMA's publication and on the WMA web directory, which is available to the public. (Web directory includes member company name, address, phone, fax, email, and link to member's website). Opportunities for sponsorship are also available.

  • Showcase your products to Design Professionals through our two Annual Design Competitions:

    • Excellence in Masonry and Excellence in Hardscape. These highly respected competitions recognize design excellence in Masonry and Hardscape projects, highlighted and promoting the industry and products used.

  • Association Meetings: Meeting of the membership is held in summer and winter locations around Wisconsin. Important industry information, including code and regulatory updates, are presented at each meeting.


Your participation in WMA promoted programs enhances your marketing investment. You can be heard by joining committees that address your concerns and issues. Be sure to participate in educational seminars held throughout the year. Membership is a great opportunity to meet your customers and the key decision makers.

WMA & AGC of Wisconsin Partnership

The Associated General Contractors (AGC) of Wisconsin has partnered with America’s oldest masonry organization, the Wisconsin Masonry Alliance, to assume the management role of WMA’s organizational operations beginning January 1, 2020. WMA’s new headquarters will be based in Madison at the AGC of Wisconsin office.


“We look forward to providing WMA members with the same high quality member service that we have been able to provide AGC members for the past 90-plus years. There is a significant amount of industry crossover between AGC and WMA, which makes this partnership a natural fit.” said AGC of Wisconsin Executive Vice President, Bob Barker.


WMA Past-President Bill Halquist of Halquist Stone added “the WMA is excited to partner with a fellow trade association that knows the industry, which should both streamline the transition and improve member value”.


In addition to WMA’s many existing member benefits, this new partnership will offer WMA members with enhanced continuing education, communications and networking opportunities. New WMA contact information and executive staff is listed below:


Wisconsin Masonry Alliance

4814 E. Broadway,

Madison, WI 53716

(608) 221-3148

  • Jeff Roach – WMA Executive Director (AGC of Wisconsin, Director of Marketing & Industry Outreach)


For more information about AGC of Wisconsin, visit

bottom of page